Money is tight, but you already know that. Consumers are spending less on repairs and more on fuel. Many repair shops in the Valley are feeling the pinch. You can capitalize on this economic downturn, by promoting planned maintenance.
What do you do if you have tried everything you know and the car is still not fix? Call your buddy that owns a shop across town? Search the internet for some information? Well Mitchell’s ProDemand has the answer! It’s under the community tab and you can search a data base to see if someone else ever had a similar problem to see how they repaired the vehicle or if you can’t find it you can post your own question. In community, users post questions and answers too hard to fix repairs and allows technician to help each other from all over the country.
Mitchell 1announced the launch of TruckLabor,the first comprehensive labor time estimating productfor medium and heavy trucks, during a press conference held today in conjunction with the 2013 Technology and Maintenance Council (TMC) Annual Meeting.
People shop and buy in a totally different way than they did just a few years ago. People also learn and refer in a different way. What is truly important is that you market in a different way. People are very cost conservative right now.
Ever left a voicemail or email message only to have your customer see it too late? Now you can send text messages directly from Manager SE to your customer’s cellphone, and customers will see that important message from you in time to act. Just choose your customer and a canned message, or type your own message and click send—no looking up phone numbers or manual dialing.
Don't you hate it when someone puts out a bad review on Yelp and they have never even been to your shop? It's even more of a hassle when you try to get it removed. With Mitchell1's social ECRM you customer receives a survey after their visits. This survey is then submitted to Google, Bing, and Yahoo, help your repair facility move up your customers search results. Remember, marketing is all about building loyalty.
Scheduled maintenance is a big part of your business and ProDemand makes it easier than ever to make it profitable. You choose how maintenance is displayed: mileage, time interval, or indicator-based. ProDemand shows all tasks relevant to your vehicle only, and allows you to build a task list of maintenance items including description, location, diagrams, procedures, and specifications.
Email marketing is important, because it keeps you on your customer’s minds and builds loyalty. You’re adding value by educating your customers regarding proper preventative maintenance care.
